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Google released a core update to its search ranking algorithm on October 5, 2023. The update lasted two weeks and was completed on October 19, 2023. 

This was the third core update Google released in 2023. It is crucial to note that the update ran alongside the October 2023 Spam Update, which was released a day earlier on October 4, 2023.  

October 2023 core update

Google’s Official Announcement

Google announced the update in a post on X (formerly Twitter). 

What Are People Saying?

Barry Schwartz posted about the update on X. Several SEOs were not very impressed with the back-to-back updates from Google. 

In response to Google’s official announcement, Google’s Public Liaison for Search offered some advice for sites that may notice a drop in their rankings. 

On October 10, 2023, five days after the update was released, Glenn Gabe shared images indicating some sites had begun losing their rankings. 

The October 2023 Core Update was finally completed on October 19, 2023. Several SEOs were unimpressed with the update and didn’t hesitate to express their disappointment.

 

Previous Core Updates

Below, we have provided a rundown of the Google core updates we have documented since 2021. 

What’s Next – Dealing With This Update

The October 2023 Core Update clearly left some SEOs and web admins upset. Plus, the fact that it ran side-by-side with the October 2023 Spam Update didn’t help matters.

At this point, you should begin monitoring your site with Rank Math Analytics. If you notice a drop in your traffic, you should assume it’s the spam update; if you’ve been spamming, that is. Else, you should assume it’s the core update. In either case, refer to the video below for tips on recovering from a Google update. 

Rank Math Google Updates

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